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Guide, Diligence

Due diligence: what buyers look for.

Diligence is where unprepared sales lose value. Here is what a buyer examines, where deals break, and how to hold your price.

Last updated: June 2026

Key takeaways

  • Diligence spans financial, commercial, legal, tax, and operational workstreams.
  • Deals break on surprises: undocumented revenue, hidden concentration, or adjustments that do not hold up.
  • A prepared seller holds price through diligence; an unprepared one gives discounts.
  • Build the data room before launch, not when diligence opens.

What due diligence is

Due diligence is the buyer's verification of the business after a letter of intent is signed, usually under a period of exclusivity. It is where the story you told gets tested against the evidence. A prepared company holds its price; an unprepared one watches surprises turn into discounts.

The workstreams

  • Financial. Quality of earnings, working capital, the durability of revenue and margins.
  • Commercial. The market, the customers, retention, the pipeline, and the competition.
  • Legal. Contracts, IP, disputes, employment, and corporate housekeeping.
  • Tax. Historic positions and the structure of the deal.
  • Operational and IT. Systems, dependencies, and key-person risk.

Where deals break

Deals rarely break on a single number. They break on surprises: a customer concentration the seller downplayed, earnings that do not hold up as quality of earnings, contracts that cannot be assigned, or a key person who turns out to be the business. Each surprise is leverage for the buyer to retrade the price.

How to prepare

The protection is to run your own diligence before the buyer does, sometimes called vendor diligence, and to build a complete, well-organised data room. Find your own weaknesses first, address or explain them, and present a business that has nothing to hide. Our due diligence work does this from both sides of the table.

How long it takes

On a mid-market deal, diligence typically runs four to eight weeks, running alongside negotiation of the definitive agreement. Good preparation is what keeps it from dragging, and from eroding the price.

FAQ

Due diligence: common questions.

What do buyers check in due diligence?

Financial quality of earnings and working capital, commercial market and customer analysis, legal contracts and IP, tax, and operational and IT systems including key-person risk. It is a verification of the story against the evidence.

How long does due diligence take?

On a mid-market deal it typically runs four to eight weeks, alongside negotiation of the definitive purchase agreement. Thorough preparation by the seller keeps it from dragging.

Why do deals fall apart in diligence?

Usually because of surprises: hidden customer concentration, earnings that do not hold up, contracts that cannot be assigned, or a key person who is really the business. Each becomes leverage for the buyer to retrade the price.

How do I prepare for due diligence as a seller?

Run your own vendor diligence before the buyer does, build a complete and organised data room, and find and address your own weaknesses first, so the business has nothing to hide.

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